To publish or not during a pandemic?

Page Two author Lee LeFever shares his experience of wrestling with the question: “To publish or not to publish?” during the Covid-19 pandemic.

Amazon Reviews: Dos and Don’ts

Reviews matter. And they especially matter on Amazon, where those magical five-star ratings not only help you stand out in a crowded online marketplace—they also offer “social proof” of quality, when you can’t pick up the item and inspect it in person. But you need to do it right.