About Us

About Us

Get to Know
Page Two

At Page Two, we’re different from other publishers. We offer a faster path to market, more creative control, and deep engagement in your launch strategy. Our co-founders, Jesse Finkelstein and Trena White, have a combined forty years of experience in the industry. They launched Page Two in 2013 to help thought leaders, subject matter experts, and organizations publish leading non-fiction books. They are past finalists for the RBC Women Entrepreneurs’ Award, recognized for building a thriving, innovative company. Our core team of talented professionals, and carefully vetted freelance associates, have worked for some of the world’s largest and most prestigious publishers. Combined, we’ve produced thousands of books in our careers, publishing international bestsellers and winning numerous awards.


Our Team

Jesse Finkelstein

Principal

Jesse Finkelstein has spent her entire career in books. Prior to co-founding Page Two, Jesse held several management roles at publishing houses, including that of COO of D&M Publishers and associate publisher at Raincoast Books. She holds a master’s degree in publishing from Simon Fraser University and is adjunct professor in publishing at the university. She serves on the board of Creative BC, an organization devoted to supporting the growth of cultural industries.MORE

Trena White

Principal

Page Two co-founder Trena White has worked in book publishing for over fifteen years, in various senior roles. She is the former publisher of Douglas & McIntyre and Greystone Books, where she oversaw a list of sixty new books a year, and a non-fiction editor at McClelland & Stewart, now an imprint of Penguin Random House. She holds a master’s degree in publishing from Simon Fraser University and is adjunct professor in publishing at the university.MORE

Peter Cocking

Creative Director

Considered one of North America’s finest publication designers, Peter has received over fifty awards for his work, and has lectured on design and typography throughout Canada and the United States. His design experience is wide, ranging from packaging to branding—including hundreds of books. He is also an award-winning professor of design at Emily Carr University.MORE

Amanda Lewis

Editorial Director

Amanda Lewis is an award-winning book editor. Before joining Page Two, Amanda worked for eight years as an acquisitions editor at Penguin Random House. Books she has edited have become #1 national and international bestsellers, and won or been nominated for top literary prizes. She holds a master’s degree in English literature from the University of British Columbia. MORE

Gabrielle Narsted

Publishing Services Manager

Gabrielle (“Gabi”) holds a master’s degree in publishing, and a bachelor in English literature. Gabi has applied her strategic thinking on production, printing, and logistics to diverse projects—from a community-building book for the Mastercard Foundation, to a children’s book by a Google programmer, and bestselling business books by Phil M. Jones.MORE

Rony Ganon

Project Manager

Rony holds degrees in publishing and advanced project management, plus a bachelor in political science and philosophy from the University of British Columbia. She brings her extensive project management experience to her work at Page Two, where she has managed a wide array of projects—from richly illustrated lifestyle books to #1 bestselling business books.MORE

Taysia Louie

Designer

Taysia Louie is a graphic designer and a type enthusiast who has experience in branding and publication design. She holds a bachelor of communication design from Emily Carr University, where she received the John C. Kerr Chancellor’s Award for Excellence.MORE

Lorraine Toor

Sales & Distribution Director

Lorraine Toor works with Page Two’s global author roster to develop and execute distribution strategies. She oversees our trade distribution program, print-on-demand initiatives, and digital sales channels. Lorraine is also a five-time JUNO Award-nominated singer-songwriter with Canadian children’s music duo Bobs & LoLo and co-author of the critically acclaimed children’s book Run Salmon Run.MORE

Caela Moffet

Project Manager

Caela Moffet brings a range of experience in publishing to Page Two. She has worked in magazines, custom content creation, and academic journals, and spent the last decade working in Montreal, Toronto, and the UK–most recently as a Production Editor at Cambridge University Press in England. She holds a bachelor in English Literature and a master’s degree in Communications. MORE

Chris Brandt

Marketing Strategist

Chris Brandt develops marketing strategies for our clients, and maintains Page Two’s social media channels. An experienced marketing and social-media expert, Chris has more than twenty years’ experience working in the music industry, and has taught business and marketing at the post-secondary level for a decade. He has also built and led a national charity. MORE

Jennifer Lum

Designer

Jennifer Lum is an award-winning designer with extensive experience in publication design. Before joining Page Two, she was a senior designer at Penguin Random House Canada, where she worked on a range of international bestselling and award-winning titles. She has lectured at Sheridan College, the Ontario College of Art and Design, and The University of Toronto. MORE

Jessica Werb

Marketing Strategist

Jessica Werb creates marketing strategies for Page Two clients and develops content for our website and social media channels. She has worked at newspapers and magazines in Vancouver and the UK, and provided communications services to many departments at the University of British Columbia. She holds a bachelor’s in communications from McGill University and a postgraduate diploma in journalism from Napier University in Scotland. MORE

Kendra Ward

Editor

Kendra Ward is an editor of nationally bestselling, award-winning books. She has been editing for almost twenty years, previously in-house at Penguin Random House and the Art Canada Institute. Her education includes pastoral studies at the University of Toronto and a degree in English Literature from the University of British Columbia.MORE

Deanna Roney

Administration

Deanna Roney supports the Page Two team with administration, and assists with translation rights for our clients. Before joining Page Two, Deanna worked at Transatlantic Agency and several other literary agencies. She holds a BA in English and women and gender studies from Athabasca University. MORE