Reframe Your Story by Tammy Heermann

Reframe Your Story

Real Talk for Women Who Want to Let Go, Do Less and Be More—Together

Tammy Heermann

It’s time for working women to embrace a new script

Do you feel alone in your struggle to excel, advance—or just make it through another day on the job? Are you trudging through your career feeling exhausted, aimless, and unsure of your next move? You’ve come to the right place.

In Reframe Your Story, Tammy Heermann urges you to challenge the current narratives you tell yourself, both those that are reinforced by society and those of your own making. Through weekly, monthly, and yearly exercises, you’ll begin to put an end to the negative self-talk, self-sabotaging behaviors, and unconscious habits that are keeping you stuck.

Whether you’re starting out in your career or in a senior role, feeling overworked and underappreciated at home and work, or struggling to embrace success, Reframe Your Story will show you how to step up and into the leadership position that you deserve.


Reframe Your Story is a life-altering book. If you’re prone to fretting about all you’re not doing and quickly dismissing all that you are (for your organization, your kids, or yourself), you need this book. Tammy Heermann weaves together inspiring stories, compelling research findings, and practical how-to steps into a compelling call to action.”

“The ultimate ‘get it done’ leadership book for badass women who want to take over the world. Actionable, insightful, and ass-kicking, it won’t just reframe your story, it will reframe your life!”

“The single biggest limiting factor standing between you and the life you want is the story you are telling yourself. With Reframe Your Story, Tammy Heermann teaches you how to change your life. I saw myself in these pages, and you will too. Do not miss this book.”


“A new expectation for leadership is emerging, and we need more talented women to step into the challenge. This book answers that call.”

“An incredible resource for women at all stages of their careers and a ‘must-read’ for anyone who coaches, leads, or mentors women. With Reframe Your Story, Tammy Heermann has given us a generous gift—an accessible collection of insights powered by storytelling.”

“Stories are powerful. In this encouraging book, Tammy Heermann shows us how to reframe our narratives so we feel better about our lives, and do what matters.”


Tammy Heermann is an award-winning leadership expert sought out by some of the world’s top companies for her programs that accelerate women’s advancement. For over twenty years, she has helped change thousands of mindsets around what it takes to lead, both self and others. While having impact in the C-Suite, nothing makes her happier than pushing up-and-coming female leaders to break through organizational and self-imposed barriers to reach their potential. She is a perennial mentor with Women in Communications and Technology.

ISBN 978-1-77458-116-2
$21.95 CAD $17.95 USD
Published September 20, 2021
6 × 9 232 Pages
Paperback, ebook, audiobook